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Photography SAM DAMESHEK Model KRISTEN KIEHNLE Graphic Design SARAH SMITH At TAHITI, FRENCH POLYNESIA TAHITI DROP 4/5 WANT TO SEE MORE?

Written by KENDALL CORNISH For SOAP MAGAZINE Graphic Design SARAH SMITH WANT TO SEE MORE?

Photography SAM DAMESHEK Models ARIADNA FIGUERAS, IDA ZEILE, KLARA HELLQVIST Graphic Design SARAH SMITH At BALEARIC ISLANDS, SPAIN WANT TO SEE MORE?

Photography SAM DAMESHEK Styling DAZ MERCHANT Model DANIELA LOPEZ from THE INDUSTRY LA HMU ELAYNA BACHMAN Graphic Design SARAH SMITH At SOAP STUDIOS LA Wearing YVES SAINT LAURENT, DIOR, HELMUT LANG, MAISON MARGIELA WANT TO SEE MORE?

Written by SOAP STUDIOS Photography SAM DAMESHEK Production KIM HUNT Featuring IDK from CLUE RECORDS Graphic Design SARAH SMITH Shot at SOAP STUDIOS, LOS ANGELES CA WANT TO SEE MORE?

Photography SAM DAMESHEK Clothing by WILD WEST SOCIAL HOUSE Model MICHAELA BARTLEY Graphic Design SARAH SMITH At ELSEWHERE, TOPANGA BY PETIT ERMITAGE Wearing DOLCE AND GABBANA, COMME DES GARÇONS, GUCCI WANT TO SEE MORE?

Photography SAM DAMESHEK Model ARIADNA FIGUERAS, IDA ZEILE, KLARA HELLQVIST Graphic Design SARAH SMITH At BALEARIC ISLANDS, SPAIN

Photography SAM DAMESHEK Model CHLOE CAMPBELL Graphic Design SARAH SMITH At TAHITI, FRENCH POLYNESIA TAHITI DROP 2/5

Written by SOAP STUDIOS Photography SAM DAMESHEK Production KIM HUNT Featuring CAILIN RUSSO Graphic Design SARAH SMITH Shot at SOAP STUDIOS, LOS ANGELES CA Grunge isn’t just a hashtag for Cailin Russo—it’s a lived-in ethos. While the internet may reduce it to flannels and Nirvana posters, Russo sees it as a tension between comfort and chaos, aesthetics and honesty. Born out of Tumblr’s golden age (pre-algorithm, pre-#spon), her style—dubbed Cai-Core—draws from moody architecture blogs, Eastern European influences, and late-night fashion rabbit holes she fell into while living in Osaka. Cai-Core is old money with a chipped nail—deep blues, tarnished silvers, and DIY everything. “Being lighthearted is cool,” she says, “but acknowledging the dark is necessary too.” It’s fashion as storytelling, with no filter. Russo’s music and style both live in that messy, magnetic space between cringe and courage. She’s not afraid to name her discomfort, whether it’s a song about a DUI or an awkwardly honest sex confession. In a hyper-curated world of “clean girl” aesthetics and algorithm-chasing, she swerves. Her ultimate grunge icon? Doja Cat. Not for the look, but for the energy: “Bitch, I said what I said.” For Russo, grunge today isn’t about looking the part—it’s about owning your weird, telling your truth, and refusing to be edited for comfort.

Photography SAM DAMESHEK Model CARLA GUETTA Graphic Design SARAH SMITH In MALLORCA, SPAIN MALLORCA WEEK 3/3

Photography SAM DAMESHEK Clothing by WILD WEST SOCIAL HOUSE Model KELLY GALE from MAGNOLIA ENTERTAINMENT Graphic Design SARAH SMITH At ELSEWHERE, TOPANGA BY PETIT ERMITAGE Wearing DOLCE AND GABBANA, BALENCIAGA, YVES SAINT LAURENT WANT TO SEE MORE?

Photography SAM DAMESHEK Model KRISTEN KIEHNLE Graphic Design SARAH SMITH At TAHITI, FRENCH POLYNESIA TAHITI DROP 4/5